Dec 8, 2021
Ep. 73: Basketball with Kevin Garnett shaped this marketing maven. As a boy growing up tall in South Carolina, Ryan Alford developed plenty of drive going toe-to-toe with another intense basketball player, young Kevin Garnett, and even played briefly on the same AAU team as the now NBA Hall of Famer. After graduating from Eastside High School, Ryan went to college at Clemson, not to pursue basketball but rather business. From there, he worked as a “Mad Man” in New York before returning to South Carolina to join Erwin Penland, a South Carolina ad agency. Before he was through there, Ryan would be part of a team that built a $50 million advertising account with Verizon Wireless, including the launch of the iPhone, beating out several big Manhattan agencies in the process.
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